Programmatic
Advertising
Engagement / Awareness
Reach potential consumers across all devices
Whether using Display, Video, or Audio, we can target the right audience with the right message.
Audience Targeting, or Programmatic, displays your message to potential customers online. Using demographics, browsing, and search data, Amplified Digital optimizes campaigns in real time. This enhances user experience, boosts brand awareness, and reaches interested customers effectively in a vast network of sites.
Position your message based on geography, keywords, behavior, demographics, content and IP targeting. There are so many ways to make an impact with Audience Targeting.
make an impact on your ideal audience
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Benefits of
Audience Targeting
Reach a highly engaged, local audience on their most trusted local news site.
Our Local Advertising opportunities extend across several ad types and allow local businesses to ensure top-of-mind awareness among their local audience.
- Encourage repeat business + build a new customer base.
- Gain a competitive advantage + drive market share growth.
- Increase brand awareness to your target audience.
- Maximize by targeting your best audience.
- Drive engagement and traffic to your website.
- Reconnect with your website.
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Geo-Targeting
Geo-Targeting
Show your ad to those in your target geographical area.
Site Retargeting
Site Retargeting
Reconnect with people who have recently visited your website as they browse the web.
Demographic Targeting
Demographic Targeting
Reach your target demographic by narrowing your advertising audience by age, gender or household income.
Contextual Targeting
Contextual Targeting
Your ads will appear on pages with content that matches keywords or phrases related to your business.
Site Category Targeting
Site Category Targeting
Get your message in front of a specific audience through relevant content on specific types of websites.
Behavior Targeting
Behavior Targeting
Reach people whose online behaviors show their interest in specific products, services or industries.
IP Targeting
IP Targeting
Enhance your direct mail campaign with a digital message or reach users in a highly specific geography.
Dynamic Creative
Dynamic Creative
Combine hyper-local targeting and dynamic creative to serve messaging based on the viewer’s current location or the weather.
Mobile Geo-Location
Mobile Geo-Location
Tap into smartphone GPS combined with an ad display network on thousands of mobile apps to reach potential customers based on their precise location history.
Mobile Geo-Fencing
Mobile Geo-Fencing
Serve your message to users on apps and mobile sites within a radius of a GPS location or pre-set boundaries.
Gun & Ammo Network
Gun & Ammo Network
Reach an extremely niche audience of outdoor and hunting enthusiasts on our ArmALot Gun Network, which allows Gun & Ammunition digital marketing.
Shoppable
Shoppable
Showcase your products, vehicles, tickets, real estate and more in real time with live inventory and prices.
Articles & Resources
Why AI-Powered Social Media is a Game-Changer for Brands in 2025
Social media isn’t just an option for brands—it’s a necessity. With 4.41 billion people expected to be active on social platforms in 2025, businesses that don’t have a strong, consistent presence risk missing out on valuable engagement, visibility, and sales. But...
Connected TV: What Is It and How Will It Benefit Your Company?
Did you know that 92% of Americans were reachable by CTV programmatic advertising in 2022? That number has likely gone up further since. Gone are the days when your advertising reach was limited to those sitting in front of their traditional TV screens at prime time....
Recipe for Success: The Art of Restaurant Branding
In the bustling, fast-paced world of the food industry, your restaurant's branding can either set you apart or blend you into the sea of competitors. It's not just about having a catchy name or a pretty logo; it's about creating an experience that resonates with your...
The Essential Guide to Building Brand Presence: Maximizing Your Market Impact
Brand presence (a.k.a. brand brand awareness) is how visible and recognizable your brand is to your target audience. Standing out in a crowded market is more challenging than ever, yet the key to unlocking your business’s potential lies in amplifying your brand...
