Get your brand in front of an audience
that is looking to make a purchase
Showing at the top of search result pages increases your odds of being chosen over your competitors. Amplified Digital is a Google Partner and Microsoft Advertising Partner. Our team researches the most relevant keywords that apply to your brand, products and services, and monitors these keywords to optimize your search performance. Through this constant research and campaign optimization, we capitalize on the areas of growth to raise your ROI through generating website traffic, phone calls, and lead conversions.
Pay Per Click
plan and inform your marketing efforts with campaign data
based on conversions down to a keyword level, so that you know what is working
engagement and traffic to your website
a competitive advantage & drive market share growth
repeat business & build a new customer base
the most relevant searchers, at the most affordable bid costs
Make an impact on your ideal audience
Keyword targeting allows advertisers to target searchers in specific parts of the conversion cycle who are ready to purchase
Unlike radio or TV advertising, PPC can target users in many geographic areas, including as small as a 1 mile radius of your location
Advertising is not sold in flat rates, but in an auction system. Advertisers bid against each other and only pay when a click occurs
As searchers use more devices, PPC allows advertisers to cater customized messages to users on different devices
PPC is a pay-as-you-go model, meaning budgets can be started and stopped at any time, based on what works for your business
Day parting allows advertisers to adjust bids, pause ads, or show extensions (such as phone numbers) within specific time frames
Pay Per Click ARTICLES & RESOURCES
Google Ads Bidding – Quick Hit Guide & Best Practices
Understanding the different bid types and implementing the right Google Ads bidding strategy for your goals can mean the difference between getting results and wasting your budget. In this post we will cover the basics of each strategy and hear from a couple of our...
Voice Search: How it Affects Your Digital Marketing Strategy
Many smartphone users have discovered the convenience of their built-in assistants while on the go, such as Siri, Google, and Bixby. Now, with the growth of devices such as Amazon Echo, Google Home, and the new Apple HomePod, more users are utilizing their...
Top 5 Reasons you should be using Search Engine Marketing
When people realize they want or need something, they instinctively turn to their search engine of choice, and for 1.2 billion people, that search engine is Google.1 We are all familiar with the general process of using a search engine – After you type something into...
Search + Display Advertising: The Power of Two
Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search term will trigger your text ad, which will show on the top of the results...