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Suffering from Digital Delirium? We Have the “Ampidote”
In the realm of digital marketing, it seems there are always new ways to reach your customers, ranging from simple to complex and even highly targeted. Some trends show promise, only to prove inefficient, while others remain to change the face of marketing as we know...
Setting 2018 Resolutions for Your Company
As the end of the year approaches, most of us reflect on the year we've had, and begin to set our personal resolutions for the New Year. But what about your professional resolutions? If you're a business owner or entrepreneur, you should be inclined to set...
YouTube TrueView
Digital consumers are turning more and more of their attention to online video, with YouTube now exceeding one billion hours viewed per day globally¹. This trend is projected to increase with an estimation that by 2019, video will represent over 85% of all internet...
Amplified Digital Agency St. Louis Named a Top 20 Agency
For IMMEDIATE RELEASE View as PDF Amplified Digital Named a Top 20 Agency St. Louis, MO, October 16, 2017– Amplified Digital has been named among the top twenty advertising agencies in St. Louis by Expertise.com. “We’re honored to be recognized among such esteemed...
Top 5 Reasons you should be using Search Engine Marketing
When people realize they want or need something, they instinctively turn to their search engine of choice, and for 1.2 billion people, that search engine is Google.1 We are all familiar with the general process of using a search engine – After you type something into...
IP Targeting: Digital Direct Mail
For decades, direct mail has persisted as a tried and true way for brands and local companies to reach their clientele, however recent research has shown that direct mail efforts only become truly effective after the third mailing to the same prospect list. Companies...
What Is Native Advertising and Why You Should be Using It
Have you ever watched a video while you were scrolling through Facebook, only to realize afterwards that it wasn’t one of your friends who shared it? Native ads are designed to blend in with their surroundings and are sometimes so discrete that you might not even...
2017 – The Year of Video
2017 is projected to be “The Year of Video” – The year that online ad spending surpasses that on television. This notion is supported by the fact that for the first time last year, both the Summer Olympics and the Presidential debates saw more viewership online than...
August Isn’t Just for Back to School Planning
With summertime in full swing, it’s hard to think about the winter holidays that are slowly approaching, but if you’re a small business, an innovative and well planned marketing strategy is imperative during the holidays. Trends over the last few years have indicated...
Search + Display Advertising: The Power of Two
Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search term will trigger your text ad, which will show on the top of the results...