Using Live or Behind the Scenes Video to Humanize Brands

Using Live or Behind the Scenes Video to Humanize Brands

Humanizing a brand is one of the most efficient ways to create widespread exposure of your company’s core values. The reason this is often the case is it allows audiences to acknowledge your brand’s core values and ideas and associate them with a person or...
I’m Signing Off – Here’s My Final Thoughts

I’m Signing Off – Here’s My Final Thoughts

Honestly, the creation of this blog involved a lot of backspacing; most of this was due to having trouble finding words to describe this experience rather than having too many! It truly seems like I just got back yesterday and now I have to turn around and go back to...
Wrapping Your Holiday Digital Strategy Early

Wrapping Your Holiday Digital Strategy Early

It’s already August, which means the holiday season is approaching quickly, and you can never start preparing too early! There are several ways that your business can start gearing up for the holiday season right now, and some of them won’t cost you much. Here...
Four Reasons I Love Interning at Amplified

Four Reasons I Love Interning at Amplified

It’s no secret to anyone that knows me I have enjoyed my time at Amplified thus far immensely. For those of you that don’t, you may ask “How much have you loved it, Alexa?”. Well I am finishing up my second summer here, so you could say I like...
Why Mobile is the Key to Everything

Why Mobile is the Key to Everything

It is no secret that mobile advertising and marketing are some of the most prominent and beneficial forms of advertising. The average American spends around five hours a day on a mobile device; that’s a lot of potential face-time for any business! Here are some...