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Is Your Mobile Site or Strategy Damaging Your Brand?

Is Your Mobile Site or Strategy Damaging Your Brand?

Providing customers the opportunity to have a positive experience with your brand is essential for building your business. Your presence on digital and mobile platforms is where many are able to find more about the business and determine if it is one in which they...
The Basics of Google Analytics

The Basics of Google Analytics

In any business, it is important to understand who your customers are to better speak to them through advertising and throughout the pages and content on your website. When interacting with users digitally, you aren’t going to necessarily meet users personally, so in...
Does Your Business Really Need a Mobile App?

Does Your Business Really Need a Mobile App?

Smartphone users have an application for nearly everything; weather, games, grocery shopping, fitness tracking, social media… the list could go on for days. Perhaps you’ve been thinking about offering your customers an app for your business, but is it really worth it?...
5 Steps to Take After Launching Your New Website

5 Steps to Take After Launching Your New Website

Building your company’s website can be quite a grueling process, so when you’re at the point where you are finally ready to launch it and share it to the world, what should you do next? Setting it “live” and moving on to your next project isn’t going to provide...
Making an Impact with Video Marketing

Making an Impact with Video Marketing

Online video has become an integral part of our digital world. With users sharing videos on Facebook and websites such as YouTube, there’s a constant flow of new information to be consumed. Also, an increasing amount of people are consuming video from their...