by Caitlyn Hepler | Aug 4, 2017
Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search term will trigger your text ad, which will show on the top of the results...
by Melissa Grubbs | Sep 29, 2014
What is Geo targeting? Before you can dive head first into this article, it is important to understand what geo targeting is. Geo targeting, also spelled geo-targeting, is used in context of advertising. When geotargeting is used, it delivers content to a user based...
by Amanda McGinnis | Jun 16, 2013
The developers at Foursquare have partnered with Samsung, and they are at it again! On Friday they introduced a new feature called the Foursquare Time Machine, which creates an interesting animation with an artistic look into the user’s past travels and check...