DRIVEN BY DATA. FUELED BY PASSION.
Search + Display Advertising: The Power of Two

Search + Display Advertising: The Power of Two

by | Aug 4, 2017

Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search term will trigger your text ad, which will show on the top of the results...
Geo Targeting On The Rise

Geo Targeting On The Rise

by | Sep 29, 2014

What is Geo targeting? Before you can dive head first into this article, it is important to understand what geo targeting is. Geo targeting, also spelled geo-targeting, is used in context of advertising. When geotargeting is used, it delivers content to a user based...
Foursquare Launches New Time Machine

Foursquare Launches New Time Machine

by | Jun 16, 2013

The developers at Foursquare have partnered with Samsung, and they are at it again! On Friday they introduced a new feature called the Foursquare Time Machine, which creates an interesting animation with an artistic look into the user’s past travels and check...