Analyzing campaign data for your digital advertising is vital as it allows you to better tailor the message and targeting to your customers’ behaviors. Most commonly, as advertisers, the focus is on the click-through-rate (CTR) and conversion rate (CVR) statistics. It...
Several characteristics separate millennial consumers from any other consumers in history. Many of the stereotypes that surround the millennial generation – defined as those roughly born during the 1980s-2000s – can prove beneficial in creating tactics to target them....
Amplified Digital Agency St. Louis is a PREMIER Google Certified Partner! What Does It Mean To Be A Premier Google Partner? The Google Partners program is a program designed for advertising agencies, digital marketing professionals, and other online consultants who...
In the realm of digital marketing, it seems there are always new ways to reach your customers, ranging from simple to complex and even highly targeted. Some trends show promise, only to prove inefficient, while others remain to change the face of marketing as we know...
Whew! We made it through the Holidays! Hopefully your company had a wonderful Holiday season and you’re off to a prosperous New Year! The team at Amplified thought we’d help kick off the year with some amazing “Sweet Deals” on digital marketing...
As the end of the year approaches, most of us reflect on the year we’ve had, and begin to set our personal resolutions for the New Year. But what about your professional resolutions? If you’re a business owner or entrepreneur, you should be inclined to set...