It is no secret that mobile advertising and marketing are some of the most prominent and beneficial forms of advertising. The average American spends around five hours a day on a mobile device; that’s a lot of potential face-time for any business! Here are some...
It’s hard to believe, but the season for sparklers and fireworks is here! If you’re a firework stand or store owner, you know how frustrating advertising and promoting your firework specials and stand can be, with marketing types like Google, Facebook and every...
Several characteristics separate millennial consumers from any other consumers in history. Many of the stereotypes that surround the millennial generation – defined as those roughly born during the 1980s-2000s – can prove beneficial in creating tactics to target them....
For decades, direct mail has persisted as a tried and true way for brands and local companies to reach their clientele, however recent research has shown that direct mail efforts only become truly effective after the third mailing to the same prospect list. Companies...
Have you ever watched a video while you were scrolling through Facebook, only to realize afterwards that it wasn’t one of your friends who shared it? Native ads are designed to blend in with their surroundings and are sometimes so discrete that you might not even...
2017 is projected to be “The Year of Video” – The year that online ad spending surpasses that on television. This notion is supported by the fact that for the first time last year, both the Summer Olympics and the Presidential debates saw more viewership online than...
